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About a year ago, Misha Nicole opened a pop-up shop in the Paramount Hotel. The store, which carried hard-to-find Indian designers, only stayed open for five hours, but it was the beginning of the road to brick-and-mortar boutiquedom for the organizers. For a while they operated out of a temporary space on Extra Place, the little off-Bowery alley that might be most famous for sheltering all sorts of misbehavior back in the CBGBs days. And then, just a few days ago, they opened a bona fide permanent shop on the Bowery itself.
According to DailyCandy, the art-covered space is big but friendly. Prices range from $35 to $3000, and the merchandise, which includes both international designers and locals like Ports 1961, are ideal if you "dig anthropology but are looking for something a little less twee than Anthropologie."
To mark the launch, Misha Nicole is celebrating all week. Tonight from 6:30pm to 8:30pm, there's an opening reception for "INFUSION," an exhibit of work by the painter MD Tokon. Thursday from 6:30 to 8:40, there's a cocktail party with clothing line Sachin + Babi, and Friday the same label has a trunk show with Paige Premium Denim (look for a gift with purchase. If that wasn't enough, the store is also donating 10% of all Saturday sales to the Women's Education Project and offering a wine and cheese reception (4pm to 6pm), while on Sunday, 10% of sales will be donated to the Liz Christy Garden. Oh and! Each day, they're giving away one $150 gift certificate to a Facebook fan.
· The Indian Invasion Continues with Misha Nicole's Flash Store [Racked NY]
· 5 Boutique Openings to Get Excited About [DailyCandy]
· Misha Nicole [Official Site]