Things haven't been looking too good for Limelight Marketplace, as it's been struggling lately to not only keep tenants, but to get people in the door—which could mean that perhaps last year's Party Monster reference made people feel weird, or that alleged curse is for real. Hunter Boots and Le Sportsac have both headed out, and Crain's New York Business kind of obviously points out that "fashion apparel, gift items and food are under one roof, with no cohesive message to lure shoppers." And most importantly, that "New York has always been tough for malls."
Long story short, the numbers are low and people don't really know what to make of a mini-mall in New York, nevermind a mini-mall that's inside of an old club that used to be an old church. The solution? A French Connection! Limelight founder Jack Menashe is planning to refocus the whole thing onto apparel—which is where French Connection comes in, along with retailers like Edwing D'Angelo and Covert Shoe Lab—with the tenants set to arrive by August.
· Rocky Transition: Is Limelight Marketplace Fizzling? [The Shophound]
· Limelight Struggles After Tenant Defections [Crain's New York Business]
· Angels at the Limelight Marketplace: Party Monster Reference? [Racked NY]
· Party Monster Michael Alig Thinks the Limelight is Cursed [Racked NY]