Fenton/Fallon Slashes Prices, Donates Proceeds to Tsunami Relief

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The Fenton/Fallon sale, which kicked off yesterday on W. 36th Street, was supposed to be jewelry designer Dana Lorenz's biggest sale ever. But even Lorenz wasn't expecting the mob scene that occurred when the doors opened. "Since yesterday was so successful," she writes in an email, "we are donating all proceeds today to Japan Earthquake Animal Rescue and Support." And if that's not enough incentive to drop by, she's also cutting all prices in half after 4pm, which means all of the bold, on-trend jewelry plus every piece in her personal archive of vintage clothing will be under $50.
· Fenton/Fallon Sale: Seriously Droolworthy Deals From $5 to $100 [Racked NY]
· Dealfeed: Fenton/Fallon [Racked NY]
· Japan Earthquake Animal Rescue and Support [Facebook]