clock menu more-arrow no yes mobile

Filed under:

Cute Idea

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Most ads with multiple nip-slips and models on trampolines might come across a little, oh, sleazy. But Wonderbra manages to avoid that trap in a short video demonstrating just how secure their strapless bras can be. According to the ad, the company set up a fitting room with a bouncy floor so that customers could prove to themselves that the bra really doesn't move. Clever! [Racked National]