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Little Apple Soho's Big Expansion Plans

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Image via <a href="">Samuel Lavoie</a>/Flickr
Image via Samuel Lavoie/Flickr

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Rumors about Apple expanding its Soho store into the empty post office next door first cropped up in September, when Soho Alliance president Sean Sweeney revealed on local news site Nearsay that Apple was signing a lease for the space. Sweeney is the same tireless Soho defender who once called Kardashian fans "clueless sheep," so his angle in the Nearsay story was less "OMG Apple" and more "RIP post office." Now, though, the Apple blogs have gotten hold of the news, and they are positively giddy with more details.

According to, the city granted Apple building permits in February, and now the company's name is officially on the lease. At 16,000 square feet, the Soho store is New York's smallest—all the others weigh in at 20,000 at the very least. But with the post office space, Apple Soho could gain roughly another 5,000 square feet.

Image via even gives us a diagram to make the expansion plans more clear. The Apple-occupied zones above belonged to the post office until 2001, when Apple moved into 103 Prince (the main space) and the mail moved to 124 Greene (the corner on the bottom left.) The smaller post office closed in 2009—possibly because Apple squeezed it out, although the company denies it.
· A Bigger Apple: Soho Store Might Expand into Post Office Space [Racked NY]
· Apple SoHo Said to Expand into Former Post Office [Nearsay]
· SoHo Store May Be Set For Expansion [ via TUAW]

Apple Soho

103 Prince Street, New York NY