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The conceptual birthplace of Opening Ceremony is Hong Kong, while co-founders Humberto Leon and Carol Lim took part in a shopping-fueled vacation. Upon their return home to New York, they decided to open a Howard Street shop based on the aesthetic they saw overseas. Now, WWD reports that Leon and Lim are paying homage to that life-changing trip by collaborating with Hong Kong department store Lane Crawford.
Starting April 14 and lasting for four weeks, Opening Ceremony will offer a "conceptual retail extension" in the Lane Crawford stores in Hong Kong and Beijing. The plan includes setting up a New York street scene in LC's Atrium section and turning the accessories section into a Broadway stage, complete with Rockettes. Another section of the store will be turned into a shrine to two of their most famed collaborations (Chloë Sevigny and Rodarte for OC). Opening Ceremony and Lane Crawford will also create a capsule collection, and put together a few unique three-way collaboration pieces including designs from Alexander Wang, Carven, Band of Outsiders, Suno, and Pamela Love.
· Opening Ceremony Links With Lane Crawford [WWD, subscription req'd]
· Opening Ceremony [Official Site]