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Zurich-based brand Fogal "quietly" opened up a new boutique at 785 Madison Avenue two weeks ago, and WWD reports that next year, another new store will debut at 155 Spring Street in Soho. The company is primarily known for its luxury legwear, but the new store puts a heavy emphasis on its ready-to-wear, which includes a knit smoking jacket with a silk lapel and a pair of silk trousers to match, designed in collaboration with Clare Tough.
In case this all seems a little familiar, there's already a Fogal at 611 Madison Avenue that's been open since 2007, and it's about eight blocks away from the new location. For the new store, CEO Christine Blumör said they were going for an elegant-yet-understated vibe, and to meet that end, the store is decked out in upholstered leather walls and a fancy metalwork ceiling bearing a bunch of connected "F" letters.
· Fogal's Latest Foray [WWD, subscription req'd]
· Fogal [Official Site]