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Proenza Schouler Might Just Open a Madison Avenue Boutique

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Lazaro Hernandez and Jack McCollough watch their spring 2012 dress rehearsal. Via Getty.
Lazaro Hernandez and Jack McCollough watch their spring 2012 dress rehearsal. Via Getty.

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This morning's Women's Wear Daily reports that Proenza Schouler designers Jack McCollough and Lazaro Hernandez are in the market for their first brick-and-mortar store. According to rumor, they're skipping Soho—home to many a hip young designer—and going straight to Madison Avenue. WWD hears they're eying a specific Madison storefront, but doesn't mention where. In the meantime, if you'd like to see a ton of Proenza stock in one place, head to 495 Broadway tomorrow for the label's winter sample sale.
· Proenza Schouler Scouts Sites for Retail Debut [WWD]
· Dealfeed: Proenza Schouler [Racked NY]

Proenza Schouler

822 Madison Avenue, New York, NY 10065 212-585-3200 Visit Website