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Watch How Fast a Faux Fur Coat Gets Grabbed at the DVF Sale

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Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

This morning at the Diane von Furstenberg sale, the ladies behind shopping blog Wreak Havoc NY conducted a little experiment. First, they collected all of the Mongolian faux fur coats they could find on the racks. Then, they dropped the coats, one by one, to see how quickly each would get snapped up. Like all good scientists, they recorded their findings. Watch what happened after the jump.

· DVF Sample Sale Video [Wreak Havoc NY]
· Dealfeed: DVF [Racked NY]
· Prepare to Spend All Day Waiting in the DVF Fitting Room Line [Racked NY]

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