Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
- Nicola Formichetti hands Lady Gaga the oversized novelty scissors...
- ...and she cuts the ribbon. Game on, shoppers.
- Blake Lively, looking rather subdued
- Prabal Gurung and his new Gaga doll
- Alan Cumming seems to have worn a newspaper hat.
- Neil Patrick Harris
- Giovanna Battaglia
- This creature also attended.
- Lady Gaga with Barneys CEO Mark Lee
- This is what the scene looked like outside the party.
- Getty labeled this one "Atmosphere." Sure.
- Fans browse the merchandise after midnight.
- If you're going to a Lady Gaga shopping party in the middle of the night, you might as well wear your best green wig.
- "Mom, this doesn't look like Santa's workshop!"
Last night, fans gathered hours in advance in preparation for the opening of Gaga's Workshop at the Barneys Madison Avenue store. Dressed in their best glitter, faux fur, and 10-inch spike heels, the crowd, featuring a surprisingly large number of families, stood in the cold and chanted along to the singer's famous songs, which were being played on accompanying flat screens. Every time a car passed with remotely tinted windows, the excited little monsters roared. At one point, they cheered a bright blue garbage truck.
Meanwhile, inside the party, celebrities like Blake Lively and Neil Patrick Harris got an early look at the Workshop, which carries Gaga-themed merchandise ranging from $35 eggs (a nod to her Grammy Awards entrance) to $1,630 necklaces from Erickson Beamon. "The designs," writes Eric Wilson in the Times, "are fascinating and slightly demented."
Eventually, Lady Gaga emerged from inside the building to greet her adoring onlookers and to officially cut the ribbon. The workshop officially opened to the public at midnight. Among the customers who finally gained entrance were the ladies of WreakHavocNYC, who waited three hours to get in and described it as "the grown-up version of FAO Schwarz."
· Barneys Announces Gaga's Workshop With Demented Balloons [Racked NY]
· The Perfect Stocking Stuffer: A Chocolate Lady Gaga Shoe [NYT]
· Inside the Lady Gaga Workshop [WreakHavocNYC]