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Not quite a month old, Dedegumo—purveyor of unique, house-made watches—is Orchard Street's newest shopping destination. A mere slip of a space, the six-year-old Japanese watch brand's New York store is Dedegumo's fourth, and first outside Kyoto. The warm, wood-paneled space is monopolized by broad table scaped with pebbles, domed cloches, and the label's quirky, intricate, purposely-patina-ed watches.
Each mostly-unisex watch is produced in the space's tiny workshop by a team of six artisans. Ranging in price from about $350 to about $600, the watches are derived and adapted from nearly 200 fixed designs. Details include second hands ending in tiny stars, decorative etchings and engravings, textured surfaces, mixed metals and supple leather bands in an array of unusual colors—we loved a magenta, an almost-kelly green, and a smokey blue-gray.
Love the watch but hate the kelly green? Dedegumo will happily customize existing designs with their assorted leathers and faces. The cost won't go up but you'll have to wait up to a month for them to produce your dream timepiece.
Take your brand new watch home in Dedegumo's perfect packaging: Branded little wooden boxes inspired by traditional masu—the bowls historically used to measure a person's daily serving of rice—and wrapped in decorative furoshiki clothes.
Fans of derby hats and monocles, please note: Pocket watches are coming soon.
· Dedegumo [Official Site]