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Last night, Ferrari opened a gift shop next to its Fifth Avenue showroom. The store sells miniature cars, Ferrari-branding clothing, and other sorts of lifestyle toys. It's the fifth location in Ferrari's ongoing effort to bring sports car–inspired retail to the masses. Random celebrities at yesterday's grand opening included Zach Braff, model/actress Kiera Chaplin, Justin Theroux and Prabal Gurung. [Autoevolution]