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Target Plans a Zac Posen Pop-Up in Herald Square

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We hope you're fully recovered from the insanity of Target's Liberty of London pop-up shop, because the big box store has another frenzy-provoking temporary store in the works. Starting a week from Thursday, Target will be previewing its Zac Posen collaboration at 481 8th Avenue at 34 Street. The store will exist for a scant 24 hours, running from 11pm on Thursday, April 15 to 11pm on Friday, April 16. Our sister site in LA wonders if the prices are a tad high, but we think it's safe to expect the usual pop-up mayhem nevertheless. With Penn Station right down the block, the shop isn't just accessible to Manhattanites—it's equally well-placed to be swarmed by girls coming in from the suburbs to snap up pieces before the collection goes on sale April 25.
· Target's Liberty Pop-Up Sells Out Early, Closes Up Shop [Racked NY]
· Is the Low-End Zac Posen Line Priced Too High? [Racked LA]
· The Complete Zac Posen for Target Collection With Prices [The Cut]

481 8th Avenue, New York, NY