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A.P.C. to Dress the West Village in Corduroy and Denim

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Bleecker Street shoppers <a href="http://ny.racked.com/archives/2009/08/24/inexplicable_lines_marc_by_marc_jacobs_rivals_magnolia_bakery.php">last summer</a>
Bleecker Street shoppers last summer

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The rapid pace of Bleecker Street mallification slowed a bit during the recession, says the Wall Street Journal's new local section, but now it's back with a vengeance. Today, Gant Rugger opened; last week, Freemans Sporting Club debuted; the week before that, we learned the new Marc Jacobs store replacing Biography Bookshop would also sell books. And pretty soon, A.P.C., the home of all that is sweet and French and denim and expensive, will be joining the retail mix.

Sadly, the WSJ doesn't give us any details, since it's more concerned with providing an overview of the Bleecker situation. Sure, they do a good job. (Retail broker Faith Hope Consolo on the appeal of having a store in the neighborhood: "It's like taking a full-page ad every day.") But we're dying to find out more about this French invasion. We've got a call in to A.P.C.'s PR; expect an update as soon as we hear back.
· On Bleecker, Money Talks Ever Louder [WSJ]
· Bleecker Street archives [Racked NY]

BookMarc

400 Bleecker Street, New York, NY 10014 Visit Website

Marc Jacobs Collection

385 Bleecker Street, New York, NY 10012 212 343 1490 Visit Website