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A reader sends us this photo of newish menswear shop ID in Williamsburg offering a very special Brooklyn Borough President markdown. Marty Mark, as the kids call him, took a stroll along Bedford Avenue today to promote neighborhood businesses, stopping to decorate cookies at Whisk and introduce a new clam chowder at Blackbird. He also stopped by ID for a chat with the owner, Pema Kongpo, who also owns Norbu Bijoux next door and Pema across the street. No word on whether he bought anything, but we're just going to pretend he left with a pair of Superdry jeans for 10% off.
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