Hermione Casts Her Spell on the Upper West Side's New Burberry

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Harry Potter and Burberry campaign star Emma Watson's giant likeness just appeared on the plywood outside the brand's incoming store on the Upper West Side. Things are moving pretty quickly up there on 67th and Columbus—just yesterday, the storefront was a white-painted blank. Now, workers are loading building materials in, meaning that soon we'll all be able to make like Hermione and tote around as many plaid bags as our arms can possibly carry.
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