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Odin's Fourth Unisex Fragrance Launches in New York, Internationally

Courtesy of Odin/Maguire Steele
Courtesy of Odin/Maguire Steele

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Odin, one of New York's quintessential menswear boutiques, launched a brand new unisex scent last week—their fourth. Called 04 Petrana and developed by noted perfumer Jean Claude Delville, the fragrance sounds, well, complex. From the press release:

Transported to a Jordanian desert landscape covered in blooming Black Iris comes a floral scent that reveals its dark complexion from earth to air. The heart of Petrana emerges from a foundation of wild orris root and green violet leaf absolute. Herbaceous coriander, spicy pink pepper and deep purple cassis float above the blooms infusing luminous freshness.
Yum, orris root! The fragrance—$110 for 3.4 ounces—is available at all Odin locations (as well as East Village girl-Odin Pas des Deux). But the big news is the entire Odin fragrance family debut at Barneys and a handful of top-tier European retailers.
· Odin [Official Site]

Odin - Lafayette St

199 Lafayette Street, New York, NY 10012 (212) 996-0023 Visit Website

Barneys New York, Madison

660 Madison Avenue, Manhattan, NY 10065 (212) 826-8900 Visit Website

Barneys New York

660 Madison Avenue, New York NY