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Buckle Up Your Gucci

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Will Gucci seatbelts be part of the next DSW shipment? Apparently drivers in Dubai are even worse than Americans at remembering to wear their seatbelts, so the UAE is looking to turn seatbelts into fashion statements. "Designers will be invited to submit ideas for the seatbelts and the plan is to eventually have the color of your seatbelt as something that is chosen when you pick out your car." Maybe they should call Karl Lagerfeld? [Luxist]