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Lord & Taylor is trying to draw dudes to its men's department with a few special guests from the world of professional football. "First up, New York Giants defensive end Osi Umenyiora will make an appearance tonight on behalf of Nautica...Then on June 11, L&T will host Giants coach Tom Coughlin, who will sign copies of his recently released book, 'A Team to Believe In,' an insider’s account of the team’s ascent to the top of the heap with a Super Bowl win two seasons ago." It was either that, or free fried chicken and beer. [WWD, subscription req]