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Critical Shopper

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The thing about reviewing a store, rather than a restaurant, is that you don't have to wait three months or so for the store to work out the kinks. The staff doesn't need time to learn a recipe, or memorize a menu—the merchandise is there, ready to be judged. And so this week, Cintra Wilson hits up British retail sensation Topshop's brand-new Soho outpost. She does not like the overly-trendy merchandise and gaudy decor. "Everything looks so sarcastic and right-this-second trendy as to be planning for a near-immediate obsolescence. Despite my willingness to wait in the endless fitting-room line, I was unable to find one thing I really wanted to try on; I happen to know from experience that 1983 is unlikely to last forever." [NYT]


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