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When Alexander McQueen for Target launched, the megastore plastered the city with ads featuring big-eyed Blythe dolls. When Loomstate for Target launched this weekend? Not so much. Now, though, the company finally seems to be promoting the collaboration. A tipster sent in these photos of a two-part Loomstate for Target billboard going up on the wall of a Spa Belles at the corner of Bleecker and Christopher. The ad's not done yet, of course, but we sort of like the pencil-on-white minimalism of the unpainted Target logo. Weirdly, it used to say "Loomstate for Target," but that seems to have disappeared in the current draft.
· On Target: Jersey City is Loomstate-less [Racked]
· Loomstate for Target [Racked]