J.C. Penney's Sets Up the Mango Cart

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Cintra Wilson may still hate it, J.C. Penney is working to boost its fashion reputation with a new team-up with Mango, the popular Spanish fast-fashion chain. According to the new deal, Penney's will be the only U.S. department store to carry MNG by Mango line. The line of "career casual" and sportswear (not words that make us think "fashion-forward") will be rolling out into 75 Penney's stores and on its website in fall 2010. The plan is for it to be in 600 stores by 2011. There are no price points advertised yet, but a spokesperson said the price falls between "better and best." No, we have no idea how that translates to dollars.
· Penney's Sets Rollout of Mango Line [WWD]