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Spot Check: +J Fans Still Lining Up Outside Uniqlo

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The +J mayhem doesn't show much sign of slacking outside Uniqlo in Soho, where we found a line running down the sidewalk around lunchtime. The queue almost reached Banana Republic—certainly not as long as it was yesterday, but significant. In line, we found a woman who said she was sent by her 21-year-old daughter in Atlanta with specific shopping instructions, which the daughter was relaying by cellphone. We think it is safe to say that this woman, bracing the fierce fashion consumers of NYC on day two of Jil Sander mayhem, is a +mom.—Lauren Frankfort

· Above the Fray: Inside Uniqlo, +J Is Already Decimated [Racked]
· Lineblogging: Jil Sander Fans Throng Uniqlo Sidewalk [Racked]

Uniqlo - Soho

546 Broadway, New York, NY 10012 Visit Website