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Just because Labor Day has come and gone doesn't mean it's a crime to enjoy a snow cone in the park. Madewell flew in the face of seasonal decorum and set up an old fashioned ice-shaving cart to cool off Bleecker Street shoppers on Sunday. As if hanging onto summer wasn't good enough reason to love Madewell, each snow cone came with a smile, and a 15% off coupon to sweeten the deal. Very cool, indeed.
· SHOCK: Madewell Soho Open, Full of Shoppers [Racked]