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This Store Blows: Reiss Soho, West Village

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Come summer, you see retailers around the city leaving the doors of their stores propped wide open in the hopes of enticing shoppers in with blasts of frigid air conditioning. In protest of this decidedly carbon-non-neutral trend we bring you, This Store Blows, highlighting the city's worst offenders. Want to join forces with us? Contributions, accompanied by a photo, are always accepted.

Reiss Bleecker Street

Store: Reiss, 387 West Broadway and 309-313 Bleecker Street Date: 7/05/08. Time: 3pm at the West Village store, 6pm at the Soho location. Why These Stores Blow: A tipster writes, "I was all over the city this weekend and couldn't help but notice the massive waste of A/C at both Reiss stores. The West Village boutique (309-313 Bleecker) and Soho (387 West Broadway) both have their colossal doors completely open...but then I don't know how customers open those doors in winter. It seems as if they are built to alway be open."

· This Store Blows Archives [Racked]