Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
The Soho line on Friday
Here's a new twist in the iPhone saga: At the Fifth Avenue store, they've eliminated the line completely by giving out vouchers for a specific time. Customers show up, get their scheduled time, and then come back to pick up the phone then. The Soho and MePa stores are still relying on old-school line fortitude, though.
Line length: Since they implemented the voucher system yesterday, there is no line for phones.
Availability: They'll probably run out before tomorrow, which is why the vouchers are today only.
Color: The phone line might be gone, but now there's a small line for vouchers.
Line length: Two hours
Availability: It's all in stock
Color: Does the line get shorter towards the end of the day? "I think it'll stay a solid wait time of two hours."
Line length: An hour to an hour and a half
Availability: Everything is in stock
Color: "The earlier you get here, the better!"