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iPhrenzy: First Victorious Buyers Emerge!

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It's go time for the iPhone 3G, Apple's next-generation mobile device that may or may not cure scurvy, the common cold, and ennui. All day, Racked's chronicling the thrill of victory at Apple and AT&T stores across New York. And... boom.

Apple Soho
Time: 8:12 AM
Color: Above, the very first gentleman ever to purchase an iPhone 3G on the byway known as Prince Street. It took another 10 minutes, until 8:23AM, until our second lucky winner emerged. Also, this: "CRITICAL UPDATE: Line is at least 500 people long. Missed the fact that it snakes ONTO HOUSTON. It's going to take at least three hours to get in the door, maybe more."