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Turns out concerns over how mandatory in-store iPhone activation would piss off Apple shoppers were merited. "Unlike its predecessor last year, the iPhone 3G must be activated in-store, an anti-hacking measure that Apple has said can take 10 to 15 minutes. That's long enough to make the line move a lot more slowly than the speedy process that made last year's iPhone launch astonishingly efficient...if the lingering lines on Friday morning outside many Apple and AT&T stores is any indicator, activation time for the iPhone 3G may be significantly longer than 15 minutes." [CNET]