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In The Window

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Comic book stores have begun the macabre task of designing Dark Knight windows in anticipation of the film's debut. "As one of Manhattan's few comic stores with street level display windows, Forbidden Planet would have been foolish not to take advantage of the building anticipation for July 18th when the movie hits screens, and has devoted its prime, normally jumbled, Broadway window to the latest collectible figures from the upcoming film against a leering image of Heath Ledger's Joker with his new catchphrase, 'Why so serious?' scrawled above. Considering how this film is being sold, look for some more unusual marketing initiatives to pop up around town during the next couple of weeks." [The Shophound]