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Discontinued: Soho Lab Drops the 'Soho'

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Even though Soho's highly profitable summer of retail is just beginning, some stores are just not feeling the love from tourist dollars in time. Case in point: Soho Lab. Don't let the cheery "Now Closing!" sign on the window fool you; the interior is pretty bleak with half the store sold out and the detritus priced down to 50% off. This isn't the end of the brand, just their Soho location—and the beginning of explanations of their name that begin, "Soho isn't just a neighborhood, but a state of mind, dude..." You can still find Soho Lab shoes at existing Skechers stores, but call to the store revealed no plans for relocation.
· Soho Lab [Official Site]