Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
Come summer, you see retailers around the city engaging in the rather despicable practice of leaving the doors of their stores propped wide open in the hopes of enticing shoppers in with blasts of frigid air conditioning. In protest of this wasteful, decidedly carbon-non-neutral trend we bring you, This Store Blows, highlighting the city's worst offenders. Want to join forces with us? Contributions, accompanied by a photo, are always accepted.
Store: Steve Madden, 132 Ludlow Street. Date: 6/24/08. Time: 2:18 PM. Why This Store Blows: Look at that poor little air conditioner. Even full blast, she can barely keep the store chilled, let alone bait shoppers on the street. Blatant waste.