clock menu more-arrow no yes

Filed under:

New Stores

New, 1 comment

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

NYC-based eyewear brand Modo has opened an outpost on Mott Street in Nolita. "In tune with the styles, the decor is minimal. Stark white walls with ebony wooden shelves present rows of sunglass and ophthalmic collections, organized only by small signs for each brand. 'The store represents our story and our effort in putting the highest level of craftsmanship back into eyewear,' said Alessandro Lanaro, Modo's founder and chief executive officer, who produces the brand's eyewear in a premier manufacturing region of Japan. 'We are not about logos—they are barely visible—and most designers we work with share with us the feeling that we are past logos. It's about the product.'" [WWD, subscription req]