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What a Waste

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"The reality in New York is that countless stores, in search of a marketing tool, throw vast amounts of energy to the wind by keeping their air-conditioners on and their doors open. 'It’s to invite people to come in,' said a clerk at Hilfiger Denim, a clothing store on Broadway in SoHo. To her credit, she looked embarrassed as she explained the tactic." [NY Times]