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Above The Fray: Suite Orchard Sale 'Underwhelming'

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This morning at 10am, LES boutique Suite Orchard kicked off their first ever sample sale in a showroom at 134 Spring Street. Promised were discounts of up to 75% off clothing and accessories from Alexander Wang, Jovovich-Hawk, Corpus and many other coveted brands. Sounds stellar, but how did it go? A Racked tipster files an early report:

Just got back from the Suite Orchard sale. I didn't realize it, but they're sharing a showroom with Fornarina (well, duh, same address and suite). Unfortunately, SO only has one rack of clothes in the whole room, and pickings were slim: I was there bright and early this morning and only saw a single Alexander Wang top. There were a handful of Alice Ritter maxi dresses and Sonia Rykiel pieces, but it was definitely underwhelming. Plenty of Fornarina, though.
Okay, have we learned nothing from the Uniqlo debacle? One rack does not a sample sale make.
· Dealfeed: Suite Orchard [Racked]
· Damage Control: Uniqlo CMO Apologizes to Patrons for Sample Sale Debacle [Racked]

Uniqlo - Soho

546 Broadway, New York, NY 10012 Visit Website

Alexander Wang

103 Grand Street, New York, NY 10013 212-977-9683 Visit Website