Turnbull & Asser Joins Ranks With Jean Shop

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Last night, Meatpacking District boutique Jean Shop debuted a line of button-down shirts with Turnbull & Asser, a 122-year-old English company known for their made-to-measure clothing. The T&A long-sleeve button-down shirts arrive at Jean Shop white; the store then dyes them whatever color you'd prefer. The price for this type of customization: $280. Since the idea behind Jean Shop is to take Selvage denim and wash or distress it to the customer's specifications, working with tops seems a natural next step. The partnership goes both ways: Turnbull & Asser's 57th Street shop will also sell specially-design Jean Shop jeans.
· Jean Shop [Official Site]
· Turnbull & Asser [Official Site]