The Russian Invasion

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Kira Plastinina won't be both the beginning and end of Russian retailers making their mark on New York. At least 3 others are poised to do more than just show at Moscow fashion week, but there are the obstacles: "designers still have to overcome the perception that Russian style is drab or gaudy. Their [Russian] names pose a challenge to brand recognition too." Well, Kira's not exactly helping to overcome the gaudy idea. [Portfolio]