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[Femia, 04/30/2008; click to enlarge]
Is that an angel rising over Houston Street? Nah, it's just the newest large-scale H&M ad going up. Last we noticed, Rihanna was center stage on the billboard, but she's obviously being replaced as we speak. It's impossible to tell who'll be looming over the busy stretch next at this stage in the process, but our money's on model Daria Werbowy in a skimpy bikini.
· Billboards: Rihanna Rocks H&M [Racked]
· Billboards: H&M Ad Gets a New Coat on Houston [Racked]