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Monogramouflage Hitting the Streets of Brooklyn

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[Photos via the Brooklyn Museum's Flickr and Chic Report]

The Brooklyn Museum is really about to get its day in the sun. Tonight's big-boy gala event honoring developer Bruce Ratner and celebrating the @Murakami exhibit—complete with a Monogramouflage reveal and a performance by Kanye West!—is sure to draw crowds of angry protesters. The next day, the museum will unveil the attention-grabbing @Murakami exhibit, complete with a little Louis Vuitton boutique to museum members (it opens to the public Saturday). The craziness will go one step further, however. From an article in today's WWD: "Outside the museum, Vuitton is setting up 10 New York-style street vendors—not to sell fakes, but rather authentic Louis Vuitton product and special Monogramouflage canvases that Murakami has created specifically for the exhibition." Yes, that means that the sweet, fancy Monogramouflage will be laid out like so much PVC junk on fold-up tables on the sidewalk. Why? "While it may seem lighthearted on the surface, the presentation is meant to underscore just how serious Vuitton executives are taking the counterfeit trade, and how diligently they are working to stop copycats from getting their merchandise to consumers."
· Fighting the Fakes: Louis Vuitton and Murakami Make a Show of It [WWD, subscription req]

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