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Rei Kawakubo for H&M: The Reaction

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By now, most everyone has had time to process the news that Rei Kawakubo, the genius behind Comme des Garçons, will be doing a line for H&M to be unveiled this fall. Reactions in the blogosphere range from thrilled and excited to confused and shocked. A roundup of the response:

In the thrilled camp:
· "Newsworthy enough to get us excited" [eye4style]
· "Can.not.wait!" [Chic and Untroubled]
· "Oh Rei, you can totally master this mass-market thing" [The Cut]
· "This has got to be the most exciting designer collaboration so far" [ShopDiary]
· "We think this is great...but we're also a little worried" [Fashionista]
· "If this collection is anything similar to H&M’s other designer collections, this one will be amazing" [demiCouture]

Not sure what to think:
· "This comes as the shock of all shocks to me" [Style Bubble]
· "What IS Rei Kawakubo thinking?" [Libertylondongirl]
· "I think I’m one of the few people who doesn’t quite get Comme Des Garçons" [Dualité]