First Look: Inside Madewell's Soho Flagship

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Last year, a little chain you may have heard of—J.Crew—tested the retail waters of Soho with a pop-up of their new, younger, less-preppy brand Madewell, and we've been obsessing about it ever since. But the whole time, J.Crew has wanted to establish a permanent outpost for the denim and scarf-pushing shop. We're not sure what's taken them so long, but we're happy to report that the Madewell flagship at 486 Broadway at Broome Street will be (barring any last-minute difficulties) opening February 20th. Of course, we had to have a look at the bi-level space before then. Above, a sneak peek.
· Progress Report: The Opening of Madewell's Permanent Store Draws Nigh [Racked]
· RackedWire/Rackage Mashup: Madewell's Pop Up Opens A Day Early! [Racked]
· Madewell's Soho Space Slated For November Reveal [Racked]
· Storecasting: Madewell's Move to Manhattan Confirmed [Racked]
· Madewell To Debut In Late November [Racked]