clock menu more-arrow no yes

Filed under:

Billboards: On Houston, Kenneth Cole Gets Preachy While Kate Bosworth Looks Dazed

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Oh happy, happy day: In tandem with his forthcoming blog on social justice issues, Kenneth Cole has unleashed a new mega-billboard on Houston Street, and this one is definitely more intense than his last. The ad features a long-legged gal—with little clothing but a lot of tats—leaning over to adjust her T-strap shoe. On a somewhat unrelated note, the message of the ad reads: "In the U.S. somebody is shot every 6 seconds. Is this what arms are for?" No, they're clearly for strapping on a pair of Kenneth Cole sandals! You know, the ad kinda makes us want to run home for cover and not to the department store.

A few blocks down, Kate Bosworth, in all her snub-nosed adorableness, looks out from the ginormous Calvin Klein ad space at Houston and Lafayette Streets. Kate's doe-eyed stare makes this ad downright virginal by comparison, but just when you think all is safe...there's a belly shirt. How PG-13-ish.
· Billboards: Kenneth Cole's Deep Thoughts on Houston [Racked]