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Now Open: Jellio Moves the Carnival to the LES

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Jellio, the whimsical home furnishings company whose message seems akin to Fred Flare's, has leapt from the internet to the LES. Over the weekend, the web retailer opened the doors to its first-ever pop-up shop, located in the Grand Opening space at 139 Norfolk. The Jellio Carnival Shop, which will be open through December 23rd, is filled with home decor items perfect for kids (or adults longing to relive their childhoods). In addition to purchasable items like Rubik's Cube and cupcake end tables, there's a "Just Add Milk" wall art installation and a dart game with Jellio Gummilights as a prize.