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Storecasting: Diptyque to Burn Brightly on Bleecker

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Diptyque, the Parisian perfumer that's been known to incite sample sale frenzies, is bringing their pretty and pricey hand-poured candles to the West Village with a 400-square-foot pop-up store set to open on Wednesday at 377 Bleecker Street.

Diptyque execs plan to open a permanent location at 377 Bleecker next year, but they are opening a store on site earlier (and for a limited time) to take advantage of the holiday shopping season. Guests will be able to browse the brand's full range of fragranced home and body care products, as well as special, limited-edition holiday items like amber, scotch pine and briar honey candles. The release mentions that interior designer Benjamin Noriega Ortiz "[took] inspiration [for the store] from an oversized Edwardian mural depicting a high tea complete with court pierrots." From the early images we've seen, the decor—including feather and crystal chandeliers, black carpeting and Lucite furniture, all inspired by the brand's black-and-white logo—looks to be as gorgeous as everything else Diptyque puts their stamp on.