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They went naked to protest packaging and now Lush Cosmetics has gone vegan for World Vegan Day. "Every LUSH employee [Ed. note- 824 of them!] has pledged to go vegan for at least a minimum of 24 hours, though most are planning to continue on afterwards. [Mercy for Animals] has given each of the staffers a Vegan Starter Kit, which contains dietary information, vegan recipes, as well as info on the environmental impact of animal agriculture." With already 200 vegans on staff, Lush should have a good go at this. [Treehugger]