clock menu more-arrow no yes

Filed under:

Gwyneth Paltrow Begins to Produce GOOP

New, 9 comments

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

We have a bone to pick with Gwyneth Paltrow. As soon as we heard about GOOP, her new email newsletter that would advise readers on everything from fashion to diet, we signed up. But Goop volume 1 was not in our inbox this morning—someone had to forward it to us. All was forgiven, though, when we saw the wisdom of Goop. In this meme, Gwyneth tells us unstylish plebes how she achieves her effortlessly chic look (side note: Have you ever seen her look as happy as she does in the sweaterdress photo?).

She writes:

The key to it is realizing what works on you personally. At
some point I figured out that following trends is not always the way
to go, you have to know what works on your body and have confidence
(not always easy) that what is flattering is fashionable.
True, but you know what also helps? Having the bank account of Gwyneth Paltrow. Still, we can't wait for the next installment.
· GOOP [Official Site]