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Shuttered Cloak Store Shrouded in Mystery

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Stylish menswear brand Cloak and its former store at 10 Greene Street are officially defunct. The slick designer label was established in 2000 by Russian-born designer Alexandre Plokhov, but he has since disbanded the brand and moved on as a menswear designer for Versace. The last collection for Cloak was for the Spring ’07 season, but we’ve oft wondered what will become of the store itself.

Last month, Opening Ceremony held their mega sample sale below the old Cloak store and offered a ton of Cloak items, which seemed odd until we learned that they own the shuttered space and their showroom is downstairs from it. However, no announcements have been made as to what will replace Cloak. Will it be a retail label entirely separate from Opening Ceremony? Or will it house another collaborative endeavor similar to the Cloak/Opening Ceremony relationship? Stay tuned?
· Dealfeed: Cloak [Racked]
· Plokhov Uncloaked [Men.Style.Com]

Opening Ceremony

35 Howard Street, New York, NY 10013 (212) 219-2688 Visit Website