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Aaron "A-Ron" Bondaroff has released a message about his new brand Off Broadway Productions. An excerpt: "Modern day street style evolved from the 70's Surf/Skate counterculture on the West coast, then the 80's Graffiti/B-boy subculture on the East coast. In the 90's the message and culture spread like a virus and met in the middle. In the 2000's it reached a new plateau with the same elements of the past, now plugged in worldwide with a faster satellite uplink. The lifestyle has come full circle: THE GENRE IS NOW! We can be territorial, make claims, and be bitter, or we can welcome new ideas and evolve with the culture. With open arms and open minds we attack like a street gang, which produces hits, inspires and educates." [highsnobiety]