The Rumors Are True: Ralph Lauren to Replace WVill's L'Uomo

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Bleecker Street is about to get a bit more bland and corporate. DNR reports that longstanding men's retailer L'Uomo, who's made its home in the West Village for more than 25 years, is closing up shop. The store's replacement? Ralph Lauren.

The 1,600-square-foot space at 383 Bleecker Street, which has housed L’Uomo’s refined assortment of avant-garde men’s wear since 1997, neighbors Ralph Lauren’s Men’s store at 363 Bleecker Street and is located directly across from the retailer’s women’s boutique. 'My lease ends May 1 and that is when Ralph Lauren is going to take it over,' said L’Uomo owner Michael Adjiashvili, 'They are paying $50,000 more per month than I am currently paying. We tried to renegotiate the lease but the landlord never gave us a choice.' Ralph Lauren confirmed it was taking over the lease, but refused to disclose what type of Ralph Lauren store would go in the location.

Wow, we're so curious now as to what type of preppy merchandise Lauren will fill his newly acquired space with. Guess we'll just have to wait and see!
· Ralph to Take L’Uomo Space [DNR]

Ralph Lauren - Rhinelander Mansion

867 Madison Avenue, New York, NY 10021 Visit Website