Breaking RackedWire: Starbucks Grabs Another Soho Space

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

SOHO—A tipster reports that the beloved king of caffination, Starbucks, has muscled into yet another Soho space. A new cafe will be opening soon on Houston and West Broadway. The report: "The green paint is already on and sheetrocking in progress. Not surprising they finally found a spot, with several vacancies in the area. The next closest ones were over on Broadway or Varick." Which is too far to walk from Houston and West Broadway! Thank god another location is opening. [RackedWire Inbox]