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Today WWD confirms what we've known for over two months: Madewell, J. Crew's younger, hipper sibling, will be opening a store at 486 Broadway at Broome Street in Soho. WWD's information, which was sourced from real estate brokers, included a few new details—the store will be two stories and is slated to open sometime in November. Of course, J. Crew's PR team continues to give out vague statements to the press like, "We don't have a space yet. Things are still being confirmed internally. The opening will be later this year (holiday) and it will definitely be in Soho, but we're still confirming the exact date and address." Oooh, so much secrecy. The anticipation is killing us. We're practically foaming at the mouth for that whiskered denim and those embroidered hoodies!
· Madewell Opening Two-Level SoHo Unit [WWD, subscription req]
· Storecasting: Madewell's Move to Manhattan Confirmed [Racked]
· Breaking Storecasting: Madewell To Manhattan? [Racked]
· Storecasting: Madewell Desperate To Open In Manhattan [Racked]